Variant Tracking
Variant tracking monitors changes within a single product's available options — such as size, color, or material — to detect when a competitor adds, removes, or modifies specific variants.
A product with 10 size-color combinations is actually 10 distinct inventory items. When a competitor runs out of the most popular size (size M in a bestselling shirt), that's a signal that demand is high and replenishment may not happen immediately — a potential moment to capture market share.
Conversely, if a competitor quietly adds a new color variant to a successful product, it signals they are investing in expanding that product line.
GetStoreIntel tracks variant-level changes including new variant additions, variant removals, out-of-stock status changes, and price changes per variant, giving you granular intelligence beyond just headline SKU counts.